Art of the CTA

A collection of mobile and social calls-to-action, with commentary. Brought to you by the fine folks at Waterfall, creators of the mobile and social CRM platform Msgme (www.msgme.com).

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Brand: Kohl’s

Location: Magazine

Source: Cell phone picture, May 8 2010

What we liked: Special shout out to this CTA, as you can’t go wrong with Britney and a motorcycle, especially when it comes to grabbing people’s attention.

What we didn’t: Perhaps the CTA gets slightly buried, so this CTA wouldn’t work on a billboard. In a magazine however, it can be much more effective.

6th November 2011

short url

15 Notes

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