Brand: State of Pennsylvania
Location: Website screen capture
Source: groundhog.org, January 13 2010
What we liked: This is an awesome way to get people involved in an event that they might not be able to make it in person for.
What we didn’t: From an artistic standpoint, not sure how enticing this call to action is. Spicing up with bold text and capital letters might increase uptake for only at glancers.
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